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Industry Spotlight: Christine Wang, Supervisor of International Marketing Department at Sony Music Entertainment China

During my recent trip to China for the Music Matters conference in Hong Kong, I met up with Christine Wang in Beijing. Ms. Wang started in the music business as a MusicDish intern in 2007 and went on to rise up the music ranks to Supervisor of International Marketing Department at Sony Music Entertainment China. Her insights and experiences gained working Sony’s international roster in China should be of interest to anyone considering breaking into its music market. (see also Music Matters – A Window Into The Asian Music Market)

[EDF] So let’s start with the basics. What are your department’s [International Marketing Department] primary responsibilities?

[CW] Our department is responsible for everything related to international repertoire, including publishing, production, press releases, marketing, promotions, events, and strategic marketing. It is all focused on promoting international artists on Sony Music’s roster in Chinese territory.

[EDF] And what are your specific functions as department supervisor?

[CW] My functions include everything above, with a focus on production, preparing all press releases, artist/album information and artist promotions across all media platforms. In addition, while we have a digital department, I am also responsible for online marketing as well as over ten artist global websites plus Sony Music official site updates. In short, we are a small version of a label, except for the A&R function.

[EDF] Right, your roster is given to you. But what a roster I must say! What are some of the artists/projects that you have worked on this year so far?

[CW] The releases I’ve worked on this year include Dido – Safe Trip Home, Pink – Funhouse, Oasis – Dig Out Your Soul, Beyonce – I Am.. Sasha Fierce (2CD), Celine Dion – My Love: Ultimate Essential Collection (2CD), Westlife – Karaoke DVD, John Legend – Evolver, Britney Spears – Circus, Christina Aguilera – Keeps Gettin’ Better – A Decade Of Hits, Il Divo – The Promise, Sarah McLachlan – Closer: The Best Of Sarah McLachlan, The Fray – The Fray, David Archuleta – David Archuleta, David Cook – David Cook, Kelly Clarkson – All I Ever Wanted, and Michael Jackson 4 album re-releases (The Essential Michael Jackson, Thriller, Off The Wall, Invincible)

[EDF] The biggest star in that list is Michael Jackson, who passed away very recently. How did the Chinese media react to his death? And what was it like for you as the media’s main intermediary for the story?

[CW] Yes, Michael Jackson’s death had a huge impact on us. Do you know how I found out about his death? The news was announced around 3 AM Beijing time. I still clearly remember that morning. I was waken up by a phone call from a media outlet requesting his album information.

The Chinese media was so shocked by Michael Jackson’s death. Early morning radio shows did features on him, print and internet all wrote positive reviews on his life and career. By noon, there were already programs dedicated to him on TV. So it was really widely covered and lasted for a couple of weeks. There are still TV programs rotating Michael Jackson’s stories every day. Our department provided as much as information we could to the public, including sending out press release and audio/video content to support the media’s coverage.

[EDF] The artists you work on are some of the biggest names in the music industry. So what works in reaching your chinese audience: radio, TV, print, web?

[CW] For international artists, the web naturally offers the most information, followed by radio and print. In the case of radio, despite the dominance of domestic repertoire, stations love to play the newest western music and they’ll rotate a single quite often in the first two weeks, generally. Some radio stations even follow the US or UK charts.

But with respect to the artists that attracted the most media attention: Beyonce, Britney Spears, Celine Dion, Christina Aguilera and Kelly Clarkson. They all enjoyed good levels of print coverage, which also serves an important role in reaching our audience.

In regards to TV, there’s very limited coverage for international content.

[EDF] People are surprised when I say, “Chinese people don’t like Western music.” Of course, it’s not that they don’t like Western music, but we in the West tend to assume they do. So I use the phrase to drive a point: international repertoire represents a sliver of the overall chinese market.

[CW] Yes, the international repertoire represents a very small portion of the overall Chinese market. The domestic repertoire is very dominant. However, Chinese consumers do like big names and established pop/ R&B artists, such as Britney Spears, Christina Aguilera, Backstreet Boys, Westlife, Celine Dion, Barbra Streisand, Dido, Beyonce, Avril Lavigne, and Michael Jackson, of course. In more recent years, rock bands and hip-hop artists have been gaining popularity. In terms of sales, though, major Chinese pop stars seem to attract a broader audience.

[EDF] How difficult is it to create awareness around a new project?

[CW] It is relatively easy to create awareness on a new project for a globally established artists. However, the difficulty is in broadening the audience beyond their existing fanbase, or, even more challenging, breaking in new artists. Ten years ago, the domestic repertoire market was not very well developed. There weren’t nearly as many pop stars as today. Most of the artists you’d hear of would be from Taiwan, Hong Kong or the West.

But over the past ten years, the Chinese domestic market has grown dramatically. More people are paying attention to the domestic repertoire now. This is particularly true for those with language barriers — in other words, most Chinese — who are being offered an ever-growing number of opportunities to enjoy Chinese music instead of being “forced,” out of a lack of choices, to listen to western music.

Many assume that because the market is more open than before and young people have more foreign experience through higher education, there would be a larger amount of people enjoying western music. And while It’s true that more people appreciate western music today, at the same time there are many new ways to access information and music. These people are innovative and creatively discovering unknown music. The chinese youth is more active than ever before and are finding their own cultural identity through music.

The Chinese media market is generalized and complicated; unlike the U.S. market which is fragmented along genres and lifestyles, such as, Disney Radio for pop music and The Source for hip hop. The lack of niche media markets in China makes it difficult to know which consumers you are reaching through a media outlet. This makes it particularly challenging to break new artists. For the people who like western music but cannot find a great music platform to know what is new, they tend to stick to the established names, which makes this small group of people very loyal to the artists, such as Celine Dion and Dido.

To add to the point about media, people working in the industry tend to have a preference for Chinese music. Therefore, DJs tend to play Chinese music more often and journalists are more likely to cover Chinese artists they know, rather than spending the time learning about what’s new in western music market. In order to create greater awareness among media and the consumers, education still has a long way to go.

[EDF] The key point I retained is that China is a very challenging market, in large part because it is still on a path of development, from a copyright regime to supporting creativity. There is no question that the Chinese music industry and consumers will become increasingly sophisticated over the next decade. The question is how to position oneself to be able to play a role in that development.

China’s Steel Industry, Foreign Trade Policy Will Make A Major Adjustment

Foreign trade policy of the Chinese steel industry faces a major adjustment. This adjustment is to adapt to the new international trade situation, and also will join the W TO requirements.

   Now China’s foreign trade restrictions on steel imports of the main policies include: limited registration, the designated operational, the “middle jacking”; export-promotion policies are: export tax rebates, preferential loans. The management of state departments that, in order to adapt to the future accession to WTO requirements, this policy will be adjusted or canceled.

    The source analysis, limited registration may be canceled during the year. According to WTO rules that allow member states for their own products, imports automatic registration in order to monitor imports and exports, but are not allowed to quantitative restrictions on imports. As early as 1992 China had promised to abolish quotas and licenses steel products, Europe, the United States, Japan, Korea and other countries on China’s limited registration policy currently in force is very sensitive to the authorities repeatedly questioned. According to an authoritative experts predicted that, if China this year to join the WTO, this measure will change.

    The source also pointed out that after the abolition of the designated operational how to control the import into an urgent task. According to commitments, China will join the WTO five years, cancellation iron and steel enterprises of the designated operational, that is, by 2005 all foreign trade enterprises can operate the right to operate the steel trade. The designated operational control of iron and steel products in China has been an effective means of imports, after the removal will adopt administrative measures to control imports more difficult. 5 years after the WTO should seize the time trying to use market means to control the import, ensure that after the abolition of the designated operational control of China’s steel trade Buzhi Yu.

    According to industry pointed out that the “middle jacking” the current approach are: iron and steel enterprises will be approved steel sold to export processing enterprises will be exempt from value-added tax of 17%. Such a policy would ease the contradiction between supply and demand in the market and improve the variety, quality, enhance the competitiveness of enterprises, increase enterprise efficiency is undoubtedly of great significance.

    Although from a formal point of view of the policy is not a clear violation of WTO rules, but in essence it is an import-substitution policies, laws and regulations are a “gray area”, once the accession to WTO will certainly be challenged by other member states. Therefore, the iron and steel enterprises should take advantage of this rare opportunity, as soon as possible to improve product quality, and actively develop new markets, improve after-sales service, improve the international competitiveness of enterprises to strive for long-term occupation in this area.

    The face of the plight of the steel trade, China’s introduction of a “middle class jacking” approach to stabilize the trend of steel, China’s iron and steel to achieve high-quality products win the market will not be too much by the impact of foreign and limitations. China’s steel market to remain stable over the next five years. In addition, the steel products export tax rebate policy will also change the export tax rebate rate will be increased.

Bathroom Hardware Industry How To Deal With Three Foreign Trade Difficulties, “the Mountain”

Bathroom industry is experiencing a lot of ups and downs of the financial crisis led to decline in the international market demand rigidity, rising trade protectionism and other countries, technical barriers to health enterprises in China faced increasing pressure to export. By the financial crisis, sanitary export enterprises are facing varying degrees of difficulty, and we have to think more, domestic bathroom how to deal with overseas exporters to the market changes, turning crises into opportunities.

Measures of trade barriers for a breakthrough in scientific and technological innovation

For a long time, China’s sanitary products low prices, popular foreign distributors and consumers, exports doubled. However, with the export volume gradually increased, and the international economic situation worsened, more and more countries are beginning to implement similar stringent technical standards create barriers to trade, increase the health of our enterprises to develop foreign markets more difficult. Faced with this trend, the issue of trade protection, health enterprises in China to do is first of all rely on technological innovations to implement industry standards upgrades. According to experts, technical barriers to trade first, breakthrough product must meet standards to ensure products meet market standards, the manufacturer shall establish the control system. Sanitary products in addition to meeting local technical standards, should also meet the local residents living habits and ways of thinking. At present, the pressure in the case of exports, the Chinese are increasingly focusing on relevant international sanitary standards, product quality and significantly improved compliance with the relevant technical standards as far as possible to avoid the standard barriers to exports caused by disputes. With the strength of our health enterprises gradually, the current product standards more and more health enterprises have met or exceeded stringent product standards in foreign countries. High standards of product, reasonable price will be the key factor in breaking the barriers in order to win a larger market abroad.

Measures 2 to maintain U.S. and European markets open up new markets

By the financial crisis, the United States, Japan and Europe the three major trading partners demand fell sharply in the international market decline. According to statistics in recent years, the United States, Japan and Europe market share of China’s exports accounted for more than 60%. But the United States, Japan and Europe because of the financial crisis led to the economic downturn, demand greatly reduced. It is understood that the Canton Fair exhibitors from Europe, the United States, Japan, orders have different levels of reduction, which causes a sharp decline in export orders, making the survival of many export-oriented enterprises are facing pressure.

Fair trade on the data analysis that will be bullish in 2009 Autumn Canton Fair, “A lot of European and American buyers will consume the inventory completed in the second half, I believe that in 2009 the turnover will increase the fall Fair.” But in the current, facing difficulties right now, on the one hand try to maintain in Europe, the United States, Japan’s major markets, and actively invite new customers to the scene procurement; the other hand, the search for new markets as another, vigorously develop South-East Asia, South Asia, Middle East , Africa, South America and other emerging markets. For many domestic exporters, the current economic situation is certainly difficult, but also a lot of hidden opportunities. Chinese market in the eyes of the world as a legendary luminous pearl, strong domestic demand will be important future economic growth. Many companies in the past focused on the export market began to rethink their strategy and this vast fertile ground for Mao, the development direction of future development.

Measures three-brand strategy to speed up overseas marketing

China is a big exporter sanitary ware, but mainly in the form of OEM or OEM export, making a small processing fee, while low-risk and quick results. Form from the export trend is extremely unfavorable terms, foreign companies have long used the advantage of cheap labor in China allows domestic processing enterprises in the production of only a modest amount of processing costs, resulting in the number of China’s foreign trade towards the simple expansion of exports the amount of increase is substantially less than the increase in export volume, exports decreased efficiency, into the only important foreign exchange, does not hit the error card. Despite our many products in the quality, performance, process and technology with the international advanced level has been small, but the disadvantage is the increase brand bathroom, fully passive state, the current crisis gives us a clear understanding of a single export processing risk and the conflict between sustainable development. China’s health in the future development of enterprises should pay more attention to construction and development of own brands and develop its own brand, brand awareness and good planning. For the characteristics of foreign trade enterprises, enterprises should fully understand the market changes, moderate grasp the scale of processing, the creation of OEM and own brand combined with the OEM to determine a reasonable proportion of own brand, not only through the OEM learning master the world-famous brand management and technology, but also broke through its own brand reputation in the domestic and international markets, expanding its own brand of market share, improve the competitiveness of enterprises. Before the crisis broke out in Chaozhou several foreign trade enterprises in the Southeast Asian market had started its own brand marketing, brand joined in the form of open stores, so when the economic crisis, the impact on small businesses.

In short, with the comprehensive competitiveness of enterprises in China sanitary increasingly, in industry standards, product quality, production technology and other aspects of advanced health and growing gap between the small enterprises. With increased competition in international trade, the traditional low-cost export processing path in the new form must be properly adjusted. The formulation of national policies in the future will also encourage innovation and brand strategy guide, rely on cheap labor and the expense of non-renewable resources and the environment, foreign trade development mode will gradually be limited, China should take advantage of health enterprises to speed up enterprise restructuring, the crisis, self-improvement, to develop a viable response to the development of strategies to broaden the market.

Analysis of trends in the evolution of China's foreign trade hardware industry can be found

First, the overall foreign trade growth will slow down.

    Is expected from 2010 to the “Shier Wu,” late in 2015, China’s foreign trade volume will continue to grow, but the growth rate gradually declined. During this time, the volume of trade in U.S. dollar terms, will be an average annual growth rate of close to 10%, that is, trade will be slightly higher than the annual growth rate of domestic GDP growth, will also be higher than the global trade growth of about 4 percentage points .

    Based on calculation, in 2015, the scale of China’s foreign trade will rise to about 4 trillion in size, in the meantime, China will remain the world’s largest trade body position. From the time of distribution, the financial crisis will occur after the resumption of foreign trade growth, combined with the inertia of foreign trade growth, so the next few years, trade growth will largely followed a “former high to low” trend.

    Second, the structure will accelerate the upgrading of export products.

    In the medium term, China’s export products to high-end upgrade capability will be greatly improved, is conducive to promoting China’s export structure to high-end, capital-intensive, especially the technology-intensive industrial upgrading.

    It is noteworthy that many of China’s current foreign trade, processing trade, in particular, is a foundry produce in a way, because my country does not control the design, branding, marketing channels, high value-added chain, causing export prices are low, the future of China’s export products to industrial chain at both ends of the extension will significantly improve China’s export unit price and the export of value-added. On the other hand, due to rising domestic costs, China’s labor-intensive products or manufacturing sector’s exports will face greater challenges, their production may occur to the central and western regions so that the elements to the lower cost areas overseas, the shift, China’s labor-intensive the proportion of total export-oriented industries will decline.

    Third, the proportion of processing trade continued to decline.

    Processing trade in China’s import and export trade has occupied an important position. Due to the cost of future increases and policy adjustments, is not conducive to the development of processing trade, the factors that will continue to increase, the processing trade from coastal developed areas outside the shift will continue to accelerate, and eventually led to the proportion of processing trade in total trade continues to decline. We expect that by 2015 or so, processing trade exports accounted for the proportion of China’s total exports will decline to 40% or less.

    Fourth, the scale will significantly reduce the surplus, trade balance leveling.

    The next stage, subject to international market demand growth slowed, the domestic factor costs and other factors, China’s export growth will slow significantly; by domestic industrialization process is accelerating and upgrading the industrial structure and consumption structure upgrading and other factors, imports increased speed will increase.

    Generally speaking, China’s import growth rate will be higher than export growth, long-term trade surplus will be greatly improved the situation, the trade surplus will be reduced, and even there the possibility of deficit in a particular year is expected around the year 2015, China’s trade surplus will be greatly reduced and even leveling. The trade surplus decline in net exports will lead to trade on China’s contribution to economic growth turned negative from positive, but it should be noted, the surplus dropped to reduce trade friction is conducive to a certain extent, improve the external environment for China’s trade.

    Fifth, China and emerging markets and the “BRIC” trade will increase.

    The new century, while China’s trade diversification strategy has made great progress, but developed countries still is China’s largest export market, accounting for more than 70% of China’s export markets.

    In the medium term, on the one hand, the final trade products from global demand, emerging market countries, “BRIC” economic growth rate will exceed the developed economies, the former in the global economy and international trade, the share will be on the rise, the future China’s general trade exports will also change the regional structure, the proportion of exports of developed countries will gradually fall in emerging markets and Russia, India and Pakistan will increase export proportion. On the import side, our country will increase from Africa, Australia, Latin America, Russia and other resources, power resources, imports of products.

    On the other hand, from the International division of labor based on international trade in intermediate goods flows of view, the Asian region are likely to form more sophisticated production systems, production systems in Asia in China’s position will change. Therefore, the next stage, China may accept Europe and the United States from Japan and South Korea and other multinational corporations to invest in the country engaged in processing trade production, in the “flying geese” pattern in the low-end of the division of labor began to invest in other economies in other countries engaged in the processing trade, production, in the “flying geese” pattern in the high-end division of labor changes, the corresponding trade flows will be reduced from the upper reaches of products imported from developed countries to developed countries, the flow of the final product exported to other developing countries exports of intermediate goods trade flows change to allow China and developing countries showed a larger increase in trade volume.

    Sixth, the terms of trade will be improved to some extent.

    The future of China’s import and export prices are also significant changes will occur. On the one hand, China’s export product mix after the upgrade, due to higher income elasticity of demand of these products, coupled with China’s gradual access to technology, research and development, brands, channels of high value-added industrial chain links, and our impact on international prices, enhanced voice expected the average price of China’s exports will be a big increase.

    On the other hand, China’s imports of goods, although the total amount of resources will increase, but the domestic policy adjustments and other factors will increase the efficient use of domestic resources, our resources will likely slow down the growth rate of imports of goods, in addition to prices for global resources after a pre – After a period of sharp rise, it is hard for a new round of rapid increases.

    Therefore, the medium term, the average price of China’s exports is expected to rise faster, and exceeded the growth rate of the average price of imports, China’s terms of trade would reverse the deteriorating situation in the previous period, and have been gradually improved.

Three Measures for China Sanitary Hardware Industry to Deal With Foreign Trade Problems

Chinese high-quality and low-charge bathroom products have been much favored by foreign dealers and consumers for a long time, and its export volume increased remarkably. However, with the gradually increased export volume and the deterioration of the international economic situation, more and more countries begin to implement almost harsh  technical standards for making trade barriers, which has increased difficulties for China sanitary ware enterprises to develop foreign markets. In the face of this trend, to solve trade protection, what Chinese enterprises should do first is to rely on technological innovation and practise the upgrade of industrial standard. According to experts, products must meet standards is the first thing for breaking through technical barriers to trade, manufactures should establish product control system in order to ensure that the products put on market are in line with standards. At present, under the situation of the export pressure increasing, Chinese sanitary ware enterprises have increasingly attached importance to related international standards, their products quality has substantially improved in accordance with relevant technical standards, which has avoided export disputes caused by standard barriers. With the strength of Chinese sanitary ware enterprises increasing gradually, more and more bathroom products has reached or even exceeded foreign stringent standards. High standard products and reasonable prices will become key factors to break trade barriers, and then win a larger overseas market. Under the influence of financial crisis, the demand from major trading partners such as United States, Japan and Europe fell sharply, the international market became shrink.

China is a big exporter of sanitary ware, but its exportation is mainly in the form of OEM, which only can earn meager processing fees. From the perspective of the whole exportation development trend it is extremely unfavorable, for a long time foreign countries use the Chinese cheap labor advantage, which make domestic manufacturers only receive small amount of processing fees and result Chinese foreign trade tend to a simple quantitative expansion, the increase of export value is significantly lower than export volume, the export benefit falls and enter the error that only stress foreign exchange income, but ignore brands creation. Chinese sanitary ware enterprises should pay more attention to the construction and development of self-owned brand in future, develop independent brand and try best to do the publicity and planning. According to characteristics of foreign trade enterprise, enterprises should fully understand the market changes, moderately grasp the scale of processing, combine manufacturing products with foreign brands with creating their own brands, reasonably confirm the ratio of OEM and self-owned brand. They can learn and master the world-famous brand management and technology through OEM, as well as establish reputation in domestic and international markets through their own brands, expand the market share and improve their competition.

In short, with the competence of Chinese enterprises becoming stronger and stronger, the differences between foreign advanced sanitary enterprises in industrial standard, product quality, production technology and other aspects are getting smaller and smaller. As the international trade competition increasing, the traditional cheap processing exportation way must be adjusted properly under the new situation. Related policies established by China in future will also encourage innovation and guide brand strategy, the foreign trade development mode that rely on cheap labor and sacrificing non-renewable resources and environment will be limited gradually. Chinese enterprises should take advantage of this crisis to accelerate their adjustment and self-improvement, develop viable development strategies to expand market.

Above provided by SelectChina.com, and find more information on China Construction & Decoration Manufacturers / China Construction & Decoration Products.

CRM Industry Profile – Business News Blog by Steve Daines

Business News Blog by Steve Daines – Read Business News and Advice by Business Expert Steve Daines: Customer relationship management (CRM) provides strategies for managing an enterprises interactions with its clients and potential prospects. The industry provides vast array of technological platforms and applications which can be integrated into the enterprise infrastructure and then used to organize, automate, and synchronize business processes. While most CRM platforms are designed for revenue generation from sales, the industry is seeing growth in applications for marketing, customer service, and technical support. Generally speaking, the objectives of CRM software applications are to efficiently find, attract, and convert prospects into clients. Additionally, CRM adds value by monitoring and improving the client experience, retaining clients, and decreasing expenses across the enterprise.

The environment for customer relationship management is expected to remain robust as an increasing number of businesses seek the benefits provided by these applications. According to a survey by Gartner, Inc., the CRM industry will grow the most of all the application software markets worldwide in 2011. In their survey, 31% of respondents said they expect an increase in application software spending in 2011. When compared to their fiscal budgets for 2010, 42% of survey respondents said they expected to increase spending on CRM in 2011. That was compared to 39% on office suites and 36% on enterprise resource planning (ERP), which ranked second and third in the survey, respectively.

The Gartner Study also found that buyers of CRM software are prioritizing investments that enhance customer retention and improve the customer experience. The adoption of Software as a Solution (SaaS) continues to benefit the CRM industry and is expected to comprise almost one-third of software revenue in 2014. The automation of marketing efforts continues to be the leading market segment within the CRM industry with the greatest demand coming from marketing campaign and lead management as well as analytics.

About Steve Daines

Steve Daines is an American businessman and politician from Bozeman, Montana who was the Republican nominee for Lieutenant Governor of Montana in 2008, running on the ticket with Roy Brown, the Republican nominee for governor. Following graduation from MSU, Steve left Montana to work for Procter & Gamble. During his thirteen year management career at P&G, he spent seven years managing operations in the United States, followed by a six-year assignment based in Hong Kong and China.

2007 1 to 6 months in China toys export ranking the first in the world – the export statistics, toy exports, foreign trade data – the toy industry

This year, China’s foreign economic and trade fields to conscientiously implement the scientific concept of development, efforts to change foreign trade growth, focus on improving the quality of foreign investment, accelerate the pace of foreign economic cooperation, to enhance our level of opening up, promoting economic development and make a positive contribution.

  Gradual transformation of foreign trade growth mode

According to statistics, during the first half of this year, China’s import and export volume reached 980.9 billion U.S. dollars, up 23.3%. Among them, the export of 546.7 billion U.S. dollars, up 27.6%; import 434.2 billion U.S. dollars, up 18.2%. Annual import and export volume is expected to more than 2.1 trillion U.S. dollars, exports are expected to further enhance the global ranking. China’s foreign trade showed the first half of the five significant characteristics:

First, foreign trade grew steadily. Accession to the WTO five years, sustained and rapid development of China’s foreign trade, average annual growth of 28%. This trend continued during the first half of this year, import and export growth essentially flat last year. Trade growth is good with the main partners, China and the EU, the United States, Japan, the respective volume of trade reached 158.4 billion, 140.6 billion, 110 billion U.S. dollars, up by 27.3%, 17.4%, 14.5%.

Second, new progress in market diversification. In the first half, China Russia, India, South Africa, ASEAN and Korean exports rose by 71.9%, 64%, 40%, 32.8%, 31%, significantly faster than my US-Japan trade growth in EU and other economies. China to ASEAN, South Korea, Russia, India, Africa, Latin America exports in total exports rose from 21% last year rose to 24%.

Third is to optimize trade structure. The first half of this year, in addition to iron and steel products, other types of “two high and one capital” export growth decline markedly negative growth of fossil fuel exports, which unwrought copper and copper products, wooden products, rare earth, leather, coal, coal tar , rock phosphate and other products of export volume decreased substantially, while the mechanical and electrical products, high-tech products and agricultural exports have increased sharply. Air-conditioning, DVD, camera, notebook computers, mobile phones, color television sets, containers, shoes, toys, bags and other merchandise exports continued to highest in the world.

Fourth, the quality of growth improved significantly. Raise the overall price level of export products, color television sets, automatic data processing equipment and parts, automobiles and automobile chassis, container and other products rise more than 15%. Food exports pass rate was higher in the first half exports to the United States, European Union, Japan, the rate of food passing more than 99%.

5 is to promote foreign trade growth pattern a lot of work to achieve certain results. According to information provided by the Ministry of Commerce, this year, relevant departments of the State Council, we must take a series of measures to ease the pressure on the trade surplus, such as adjusting the export tax rebate rate of some products and the import-export tariff rate to adjust the processing trade policy, and standardization of outdated “award a limited entry” policy, to a certain extent, to curb some of the high energy consumption, high emission and resource exports. Months, has on the 695 kinds of “two high and one capital” Product elimination of export tax refund or levy to raise export tariffs; raise the access threshold of processing trade enterprises, environmental protection, energy, labor, equipment, level indicators into the scope of the audit , some of the goods included in the prohibited category in processing trade; not approved foreign investment in steel iron, aluminum and other countries limit the high-pollution projects. Departments also strengthened the supervision of the quality of export products, targeted to strengthen regulation and control, to clarify the facts, enhance mutual trust.

Absorption of foreign capital and foreign investment continued to increase

Continue to optimize foreign investment structure. The first half of newly approved 18683 foreign investment enterprises, down 5.4%; actual foreign investment 31.9 billion U.S. dollars, up 12.2%. Improve the industrial structure of foreign investment. Services liberalization and international services to seize the opportunity to transfer, to promote substantial growth in the service sector foreign investment, in the first half reached 13.8 billion U.S. dollars, up 58.2%, accounting for actual foreign investment rose from 30.6% last year rose to 43.2% . Foreign investment to improve quality, high-tech industries, research and development, high-end manufacturing sectors and the environmental protection industry to further enhance the proportion of foreign investment.

Marked improvement in the regional structure of foreign investment. Departments concerned to implement the “China Business” project achieved positive results, and promote foreign investment gradually shift to the central and western regions, central and western regions during the first half actual foreign investment increased 21.7%, higher than the national increase of 9.5 percentage points. Ministry of Commerce to promote the undertaking of international service outsourcing transfer projects have also made great progress, only focused on cultivating 625 companies, 50 multinational companies to undertake service outsourcing business; 11 service outsourcing base cities to undertake business process outsourcing and information technology Outsourcing amount of the first half of this year continued to maintain a rapid growth momentum.

Foreign investment cooperation have developed steadily. In the first half, non-financial overseas direct investment rose 21%. Overseas engineering contracts grew 35%. The new contract amount of more than 100 million U.S. dollars of foreign contracted projects and 59 contract SINO Australia Western Australia iron ore, Nigeria Mombela Station, Sudan Khartoum to Port Sudan railway and a number of large projects. At present, there are 46 enterprises enter the world’s largest 225 international contractors ranks of cooperation from the past to the main civil engineering projects such as labor-intensive development to the metallurgical, petrochemical, power, rail transportation and other capital-intensive fields. Turnover of overseas labor cooperation up 27.7%; 6 at the end of labor service personnel abroad 73.3 million, an increase of 9.8 million people.

Ningbo Foreign Trade Liang 2009 transcripts textile and clothing industry recovery

Ningbo Customs, according to the latest statistics, Ningbo City in 2009 volume of imports show a fast rising trend, reaching 22.16 billion U.S. dollars, an increase of 3%, while the benefits of export enterprises are gradually turning, textiles, clothing, auto parts and other exports from the next half began a rapid recovery.

Municipal Bureau of Foreign Trade, Deputy Secretary for the small beach at a press briefing yesterday, said, Ningbo business enterprises engaged in foreign trade rise, not fall, more than 12000.

In December from the current growth in exports in the first

Ding Beach introduced in December 2009, Ningbo City, a strong rebound in imports and exports, imports and exports that month, exports and imports respectively reached 6.6 billion, 40.8 billion and 2.52 billion U.S. dollars, the highest since October 2008 a new high since the initial reverse had greatly decline in foreign trade dilemma. Exports increased by 13.7%, in early 2009, the first time since the growth in exports, which means exports have begun to enter the growth path.

    Substantial growth of foreign trade in December by the pulling, the year 2009, Ningbo’s foreign trade volume broke through 60 billion U.S. dollars, import and export growth, import growth are better than the national average, in Zhejiang province continue to lead the trend of foreign trade.

From all 36 provinces, municipalities, autonomous regions and cities with independent planning ranking point of view, Ningbo export among the national top 10, listed ninth.

Textile and garment industries have recovered

Hundred years of financial crisis does not shake the Ningbo Foreign Trade were enthusiastic practitioners. Municipal Foreign Economic and Trade Bureau data show that in 2009 the city’s foreign trade business registration new company to reach 2216, adding the number of enterprises in 2008 we still need more than the 300, there are nearly ten thousand foreign trade performance of businesses, maintaining a “Qianjun 10000 horse to do foreign trade “a good pattern, and is to” thousands of businessmen gathered in “the development of the situation.

    Ding Beach, said in 2009, textile, clothing, stationery, etc. Ningbo has a traditional advantage of the daily consumer goods exports and roughly flat the previous year; the second half of auto parts and other mechanical and electrical products exports recovered quickly, particularly in the ship exports surged.

    Cultivation of export brands continues to lead value-added exports has also increased. Ding Beach, said last year, Ningbo, in the steady external demand, insurance market, also encourages research and development of export products of foreign trade enterprises to pay attention to design, arrange financial support for enterprises to set up R & D institutions, to promote “Ningbo create” to “Ningbo Chi-made” and “Ningbo create a” change in .

To SEDUNO Group, for example, their independent research and development of smart air-conditioning thermostat jade fiber care fiber knitwear and hosiery, not long ago has just passed the provincial level appraisal, which can not only bring about 18 million yuan to SEDUNO U.S. exports, also for “SEDUNO” reentry into the international well-known brands to broaden the field of deep processing of the path.

“Order one after another, all companies are at work seven days a week.” Ningbo, general manager of a textile industry says.

Various departments together to optimize the environment for the development of foreign trade

The crisis years, Ningbo City, efforts to improve trade environment, the first in Zhejiang Province promulgated the “trade facilitation work order”, GATT, prosecutors trade, finance and trade, tax and trade, silver and trade cooperation mechanisms such as more perfect.

    Municipality and other relevant departments according to their respective duties and responsibilities, focus on the grassroots level, in order to expand foreign economic and trade enterprises with good services, security work.

    Ningbo Customs declaration, such as to encourage enterprises to AA class and A class enterprise, two categories of enterprises 44% respectively over the previous year and 4.6 times; Ningbo Inspection and Quarantine Bureau has established origin inspection, Ningbo through new export inspection and supervision mechanisms; City Department of Finance and timely introduced and honored to support the city’s economic and trade policies; City, State Administration of Taxation to further accelerate the progress of the export tax rebate; City Kouan Ban actively promote the “great customs clearance” building; city efforts to solve the financial sector small and medium enterprise financing foreign trade and economic problems; Municipal Industry and Commerce Bureau vigorously promote the registration of foreign trade enterprises facilitation and other measures.

Ningbo city departments involved are all for the development of foreign trade made a positive contribution.

2009 China (Shanghai) International Exhibition Mass Sports – sporting goods, fitness equipment, outdoor sports – sports and leisure industry

Start time:  2009-07-29 End time:  2009-07-31 Venue:  Shanghai New International Expo Center (No. 2345) Contact:  Xu Yang Contact Phone:  13671772488 Sponsored by:  Shanghai Sports Federation of Sporting Goods Association, Shanghai International Trade Promotion Commission, Shanghai Pudong Branch of Shanghai Pudong Branch of China Chamber of International Commerce Sponsor:  Shanghai Pudong, Shanghai Jing Mu International Exhibition Exhibition Planning Co., Ltd. Events 2009 Shanghai International Festival of Sports 2009 China Sports Industry Forum Chinese sports brands 2009 Model Contest Finals With the improvement of living standard and the 2010 Shanghai World Expo will be held, and all the people Fitness Comprehensive campaign to promote, sporting goods consumption has undergone major changes in public consumption is becoming the new fashion, sports industry in an unprecedented development. To this end, the first held in Shanghai International Mass Sports Festival, and actively promoting the “National Fitness and Expo counterparts,” the aim is to further promote the sports industry with the international market, expanding domestic demand and stimulate economic development, strengthening and foreign enterprises Cooperation And exchanges. The Expo has been included in the “Shanghai International Festival of Sports,” one of the important activities. China’s sports brands in the world through this opportunity to dash about the stage, looking forward to meet your 2009 in Shanghai, China. Audience Organization Organizing Committee will be invited from the United States, Germany, France, Britain, Italy, Canada, Russia, South Korea, Japan, Belgium, Mexico, Southeast Asia, Hong Kong and Taiwan and so nearly a procurement organizations to will visit, procurement. country by participating in the same exhibition, organized by the promotion, press conference, the industry to promote fair information. Organizing Committee will send out invitations through, invitations, tickets, presentation and invite related government departments from across the country, Sports Authority, large enterprises, large entertainment venues, parks, community sports centers, stadiums, schools, fitness clubs, clubs, yoga hall, body slimming room Guesthouse , Shopping malls, commercial buildings, e-commerce, TV direct sales, production and retail, wholesale, import and export traders, Proxy And dealers, etc. will visit the exhibition site visits, negotiations. Scope of Exhibits stadium, equipment, facilities: plastic stadium, grassland construction and equipment, venue Sound , Chair, leisure facilities (including swimming pool equipment), playground equipment, electronic equipment (remember, the score, the display), field management of information and communication, security, energy, environmental protection, lighting technology. Sports Equipment: Sports Competition, competition equipment, sports equipment, equipment, special sports equipment and facilities Referee and coach equipment , Sports goggles, snow sports equipment, off-road cars, Formula One racing, motorcycle, bicycle, Skateboard , Safety protection series. fitness equipment: fitness equipment, equipment accessories, fitness facilities, massage chairs (bar \ device \ Miriam), club facilities, club facilities ball games: Billiards , Taiwan, clubs, billiard cloth, bowling, table tennis, foot basket volleyball, golf, baseball, softball, handball, rugby, squash, gate ball, nest ball, and related ancillary facilities clothing and shoes: all kinds of sports wear, casual fashion, swimwear, all kinds of sports shoes, hats, helmets, gloves, socks, accessories, etc. Outdoor Sports: outdoor sports, travel and leisure products, including golf, snow sports, diving, water skiing, camping, mountain climbing equipment and equipment, bicycles, electric cars vehicles, parts and ancillary supplies; fishing tackle, fishing gear type, extreme sports, beach umbrella, canvas, etc. comprehensive: sports professional equipment, raw materials; sports science and technology achievements, special signs and products, audio-visual products; souvenirs, trophies, prizes, collections; sports organizations, sports medicine, sports agent, sports industry marketing projects